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Journalism & Mass Communication Degree Overview


Journalism & Mass Communication Degrees & Majors

Students can complete 2-3 years of study at the Kent State Stark before transitioning to the Kent Campus to complete their JMC degree.


Bachelor of Science in Advertising

Advertising majors study the entire spectrum of the advertising business and the social responsibilities of a persuasive media. The major prepares students for careers in creative, media planning, account management, media sales, sales promotion and direct marketing. Typical positions for new graduates include junior copywriter, assistant account executive, assistant media planner or buyer, or assistant advertising manager.

 

Bachelor of Science in Electronic Media

The Bachelor of Science in Electronic Media comprises three concentrations. These links will direct you to the Undergraduate Catalog page leading to program requirements and GPS roadmaps.

 

Bachelor of Science in News

The Bachelor of Science in News encompasses three journalism concentrations. These links will direct you to the Undergraduate Catalog page leading to program requirements and GPS roadmaps.

Bachelor of Science in Public Relations

Public Relations major study the strategic management of communication and the relationships between organizations and their key publics. Students develop skills in written, online, verbal and visual communications, as well as research and strategic thinking. The public relations program offers numerous hand-on learning opportunities.

 

Bachelor of Science in Visual Journalism

The Bachelor of Science in Visual Journalism comprises two concentrations. These links will direct you to the Undergraduate Catalog page leading to program requirements and GPS roadmaps.